Fashion goes viral on Instagram
+ Organic Social
Award-winning fashion brand, Mary Katrantzou, tasked us with creating Instagram GIF Stickers to help drive awareness and engagement for their fashion show at the Temple of Poseidon in Greece.
The assets needed to be of high quality for the brand and international press to utilise on Instagram stories.
We created a series of stickers encompassing the client’s brand, the iconic fashion-show location and the charity partner, plus creative animation in line with the brand guidelines. The stickers were viewed over 670,000 times within 24 hours and used by the likes of Vogue, Harper’s Bazaar and the Financial Times.