Mary Katrantzou

Fashion Goes Viral On Instagram
Award-winning fashion brand, Mary Katrantzou, tasked us with creating Instagram GIF Stickers to help drive awareness and engagement for their fashion show at the Temple of Poseidon in Greece. The assets needed to be of high quality for the brand and international press attending to utilise on Instagram Stories.

Instagram GIF Stickers To Drive Event Awareness and Engagement

We created a series of stickers encompassing the client’s brand, the iconic fashion show location, the charity partner plus creative animation in line with brand guidelines. The stickers were viewed just over 670,000 times within 24 hours, utilised by the likes of Vogue, Harper’s Bazaar and Financial Times.

Creative Asset Mary Katrantzou
+ 670k views within first 24 hrs (7.1m views to date)
+ Lift in awareness and engagement for event
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