Martin West Interiors

Increased Design Visits by 163% with 33% saving on ad costs
Project:
Facebook Advertising
We were tasked to drive fitted bedroom design visit bookings using Facebook Advertising. The client was already utilising Google Ads with another agency. Compared to Google Ads, we drove more bookings at a lower cost per booking, saving the client £12k  per year in ad spend while delivering 780 more leads.

Facebook Marketing

We put together targeted Facebook Advertising campaigns utilising copy and creative to drive social proof and design visit bookings.

Comments Snapshot

Comments Snapshot

Website Audit

Before we started spending the client’s advertising budget, we audited the website to ensure the site was in a strong position to drive bookings once advertising begun.

Data

We utilised existing data (GDPR-friendly) to detect which type of users were in the market to book a design visit or at least enquire before setting up a design visit. This led to getting in front of users before our client’s competitors did.

Results
+163% increase in design visit bookings
+33% saving in ad costs (compared to Google Ads)
+Efficiency and effectiveness of ad spend
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